In COUP’s first identity for REC Sound, recording tapes played a crucial role. But in digital times the tapes disappeared from their studio. In the meantime more and more musical instruments entered their studio — from Toy guitars to Theremins. In collaboration with photographer Vincent Devaud.
It visualizes the ongoing creative process of playing and recording during the composing of a new soundpiece, the work REC does daily. We only used audio icons to fit in the housestyle we designed earlier for them.